Hoffmann Family of Companies Acquires Young Harris Water Sports & RV

November 20, 2023

Marco Island & Naples Beach Water Sports, a subsidiary of the Hoffmann Family of Companies, today announced its latest milestone with the acquisition of Young Harris Water Sports & RV (Young Harris). This strategic move comes just three years after Marco Island & Naples Beach Water Sports successfully acquired Regency Water Sports, marking the beginning of a thoroughly planned national expansion that includes opportunities for the establishment of watersport rental properties in Georgia, North Carolina, South Carolina, Hawaii and beyond.

National expansion continues: totaling 10 water sports rental properties and continued growth in the hospitality sector

Since its inception in 2002, Young Harris has been dedicated to delivering the highest quality in water sports equipment, coupled with exceptional customer service. Beyond offering premium boat and jet ski rentals, Young Harris is also Georgia’s premier source for parts and service, new and used boat sales and wake shop supplies. The organization will continue to operate under the leadership of its current president, Lance Markham. 

“We are excited to extend a warm welcome to Young Harris as the newest addition to the Hoffmann Family of Companies,” stated Mark Bahr, president of Marco Island & Naples Beach Water Sports. “Lance will not only lead the day-to-day operations of the organization but will also play a pivotal role in shaping our future growth in the region.”

Young Harris is also the exclusive water sports recreation provider to The Ritz-Carlton Reynolds at Lake Oconee, symbolizing the highest level of service excellence and experiences in the industry. In addition to its Lake Oconee location, Young Harris also runs a rental center at Lake Chatuge. Furthermore, for customers interested in purchasing, Young Harris owns two RV dealerships, ensuring that buyers receive the same exceptional level of service and quality for parts, services and sales as provided to its rental customers. 

“This acquisition provides our company with expanded access to resources, enhances our operational capabilities and grants us the financial means to upgrade equipment or venture into new rental opportunities,” said Lance Markham, president of Young Harris Water Sports & RV. “We view this as a mutually beneficial development for our dedicated employees, valued customers and esteemed investors.”

Guests can find exceptional holiday season savings on closeout models of boats and RVs when they visit one of Young Harris’ two dealership locations. Alternatively, they can guarantee their current equipment is well-prepared for the 2024 season by scheduling an appointment with Young Harris’ expert service center.

For media inquiries, please contact:

Jessica Carruth
Director, Communications & Operations
Hoffmann Creative Agency
[email protected]

About Marco Island & Naples Beach Water Sports:

Marco Island Water Sports & Naples Beach Water Sports, part of the Hoffmann Family of Companies, has provided water sports adventures in Southwest Florida since 1981. The organization offers a variety of outings including 10,000 Island Guided WaveRunner Tours, 49-passenger Catamaran Eco-Cruises, Parasailing, WaveRunner rentals, Chair and Umbrella Service, Banana Boat Rides and other water sports activities. The business provides services to beach visitors as well as hotel guests at Marco Island’s three major hotels: JW Marriott Marco Island Beach Resort, Hilton Marco Island Beach Resort and Spa and Marriott’s Crystal Shores; as well as is also the exclusive partner to the world-renowned Ritz-Carlton at Vanderbilt Beach—and will be opening soon at ​​LaPlaya Beach & Golf Resort for the 2024 season.

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About Young Harris Water Sports & RV:

Since 2002, Young Harris Water Sports has provided its customers with the highest quality water sports equipment matched with unparalleled customer service. In addition to its top-of-the-line watercraft rental service, it is also Georgia’s premier source for parts and service, new and used boat sales and wake shop supplies. 

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About Hoffmann Family of Companies:

The Hoffmann Family of Companies holds within its portfolio 90 brands, over 200 pieces of property in the United States, 300 locations globally in 26 countries and employs more than 9,000 people worldwide.

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